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Rita Lita is a branding project commissioned by Wonderkind for Inkygoodness' 28 Days Design Challenge. With Wonderkind providing the name, logotype, and story for this high-end hot sauce, I drew inspiration from traditional Mexican tribes—skilled artisans living in harmony with nature. The design reimagines the tradition of women carrying goods on their heads with a modern twist, while a minimal, refined style enhances the fresh, premium feel of the packaging.